Embrace the Cloud Native

10x Cost Efficiency with Reinvented Kafka®

AutoMQ On-Prem Enterprise Edition, multi-cloud native, is now available on major cloud providers.
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Cut your Kafka cloud spend by 10x

Transition from hardware dependency to service dependency

Apache Kafka was born in the era of IDC, designed for physical hardware. In the cloud computing era, software defines hardware and provides high availability and reliability with service level agreements. Building Kafka on cloud services eliminates the need to implement complex distributed multi-replica replication protocols, resulting in a simpler architecture and lower costs.

Transform the reservation model to the pay-as-you-go model

Physical server provisioning typically takes months, leading enterprises to budget annually and design software based on reserved resources from a decade ago. However, in today's cloud environment, all resources can be provisioned via API calls. AutoMQ leverages optimal cloud resource selection for cost-effectiveness.
Storage Cost
257.4 USD/Month
2095.7 USD/Month
Computing Cost
201.5 USD/Month
3054.3 USD/Month
AutoMQ
Apache Kafka
* The data is tested based on workload ranging from 80MB/s to 1200MB/s.
10x
Cheaper than Apache Kafka
12x
Cheaper than Apache Kafka
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Zero-Downtime

Shared storage, no data replication when scaling up

In shared storage architecture, partition data is fully stored in S3, enabling the cluster to scale out without the need for data replication to handle sudden traffic spikes. In contrast, Apache Kafka requires significant bandwidth for data replication after scaling out, limiting its ability to quickly respond to sudden traffic spikes.

Transition from human governance to autonomous Kafka

In the past, software architecture relied on manual stability protection measures to ensure business continuity, such as capacity assessment, stability plans, and traffic throttling. Today, leveraging cloud-native technologies enables automatic scaling, automatic load balancing, and automatic fault recovery, making systems more autonomous and efficient.
Apache Kafka
Traffic surge
Traffic peaks
Business disruption
AutoMQ
Traffic surge
Traffic peaks
Auto-scaling
Business continuity
Elastic, Efficient Scaling

Decouple storage for services, not software

Storage-compute separation is crucial for achieving elasticity. Offloading storage to cloud services significantly reduces operational complexity and enables complete separation of state, leading to a more streamlined architecture. Introducing a distributed storage system would greatly increase operational complexity.

Shared-everything arch is superior to shared-nothing arch

In the past, limitations existed between different hardware types, making Shared Nothing architecture a compromise. However, storage has become highly flexible today, with capacities approaching "infinite". By leveraging shared storage like S3 to achieve storage-compute separation architecture, you can effortlessly perform operations such as partition migration, scaling in/out, in an unprecedentedly simple manner.
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Data Rebalancing
1 minute
43 hours
Partition Migration
1.5 s
3 hours
AutoMQ
Apache Kafka
* The data is tested based on a write speed of 100MB/s and a retention period of 30 days.
Fully compatible with Apache Kafka

Compatible with the entire compute layer, not just limited to API-level compatibility

The definition of a software product is primarily reflected in the compute layer. Over the past decade, Kafka has released multiple major versions, with the producer message API undergoing dozens of version iterations. To achieve full compatibility, it is necessary to reuse Kafka code as much as possible. Leveraging the native Kafka compute layer and cloud-native streaming storage, AutoMQ achieves 100% compatibility with Kafka functionality by identifying minimal storage replacement entry points.

Ensure compatibility with the latest version of Apache Kafka with at most a one-month lag

By re-implementing the core class kafka.log.LogSegment in Apache Kafka, we have successfully migrated Kafka storage to object storage with minimal changes to other Kafka code. This allows AutoMQ to complete the adaptation within one month of the release of a new version of Apache Kafka, ensuring continuous synchronization with the Kafka community.
Pass 387 compatibility tests
Support all 1000+ KIPs
Compatible with versions 0.9.0 - 3.4.0
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Start small and grow as you need

No worry about the "noisy neighbor" effect

To reduce operating costs, traditional Kafka services utilize a shared physical cluster for multiple tenants, which necessitates capping each tenant's resource usage to prevent interference with others. AutoMQ, on the other hand, delivers high availability with a lean setup of just three machines, each with 2 CPUs and 8GB RAM, coupled with the capability for on-demand scalability. Hence, each tenant can exclusively command the underlying cluster and scale without constraints as needed.

Minimize blast radius

In traditional multi-tenant scenarios, where multiple tenants share a large Kafka cluster, there is a risk that excessive usage by a few tenants can lead to significant outages, impacting others. AutoMQ leverages a cloud-native architecture to successfully address this issue. By ensuring each application operates on an independent Kafka cluster, AutoMQ achieves optimal cost efficiency while simultaneously reducing the blast radius of system failures.

Cost White Paper

Product & Deployment
Computing Costs
Storage Costs
Total Costs
AutoMQ Kafka (AWS China Ningxia Region)
2,516 CNY/Month
3,115 CNY/Month
5,631 CNY/Month
Apache Kafka (AWS China Ningxia Region)
30,520 CNY/Month
31,910 CNY/Month
62,430 CNY/Month
Major cloud vendors (Alibaba Cloud Beijing Region)
25,785 CNY/Month
20,000 CNY/Month
45,785 CNY/Month
AWS MSK
32,354 CNY/Month
51,321 CNY/Month
83,675 CNY/Month
*  The data is tested based on workloads ranging from 80MB/s to 1200MB/s. Click to learn more details.
Personal version
Testing for individual developers
‍
Free forever
Supports 1 installation copy
Supports 1 cluster group
Supports 2 clusters
Storage duration up to 3 days
Expert diagnosis
System inspection
Risk governance
SLI market
SLO management
Standard Edition
Production environment for small and medium-sized enterprises
50% off
12000 CNY/Year
Includes all features of personal version
Supports 5 installation copies
Supports 10 clusters
Customize storage duration
Event audit
Risk + SLO Alert
Multi-user management
RBAC certification
Enterprise ticket support
Enterprise Edition
In-depth customization and services for very large enterprises
Contact us
Includes all features of standard version
Supports 50 installation copies
Supports 50 cluster groups
Supports 100 clusters
SSO login integration
Events + Metrics integration
Cluster performance tuning
One-on-one expert support
Product access consultation
Enterprise Architecture Risk Consulting

RocketMQ Copilot Edition differences

Ability Project
Personal Edition
Standard Edition
Enterprise Edition
Installation and deployment
Number of copies installed
1
5
50
Number of cluster groups (NameServer cluster)
1
5
50
Number of clusters (Broker cluster)
22
10
100
Data retention
up to 3 days
Custom retention time
Custom retention time
Number of copies installed
1
5
50
360 system inspection
Cluster risk inspection
Topic risk Inspection
ConsumerGroup risk inspection
Risk governance
Event audit
Risk warning
Expert diagnosis
Self-service diagnosis of problems
Diagnosis report sharing
Cluster governance
SLI analyze
SLO manage
SLO call police
Capacity planning
Performance stress test
Risk warning
Automation integration
Operations API integration
Event integration
Metrics integrated
Safety certificate
Multi-user support
RBAC control
SAML-based single sign-on (SSO)
Expert service
Service support channels
Standard work order service
One-to-one expert service
Expert escort
· Product access consulting industry
‍· Service architecture consulting
· Risk system review
‍· Click business window escort
Open Source Edition
Tested for open source developers, self-deployment scenarios
Free forever
100% compatibility with Apache Kafka
Second-level partition migration
Automatic traffic rebalancing
Minute-level smooth expansion and contraction
Single copy, high availability
Fully usage-based storage
Community service support
Standard Edition
Provides fully managed service for a large-scale production environments
Contact us
Includes all features of the open source edition
Object storage multi-region disaster recovery/Block storage disaster recovery/Multi-cloud disaster recovery
Traffic adaptive tracking/Cron timing elastic policy support
Large-scale Spot Instance/Cloud Bill Automatic Optimization
Out-of-the-box console/Smooth migration of clusters support
Event/Metrics/Operation and Maintenance API integration
Metrics market/Monitoring alarms
SSO/LDAP/AD integrated authentication
Enterprise work orders, expert escort service

Seamless integrations with other great tools

FAQ

In which public cloud vendor is AutoMQ supported?
How to subscribe and pay for the commercial paid edition of AutoMQ?
How to migrate from Apache Kafka to AutoMQ Kafka?